In a fast-moving world where everything is trying to steal our attention, it’s easy to treat networking as just another item on the to-do list. But if you slow down enough to connect, to really listen, and to engage with people, you start unlocking something deeper.
Those quick conversations before or after a meeting. The laughs over coffee. The unexpected insight during a one-to-one. The encouragement when you’re struggling, and the celebration when you’re winning. These moments often lead to breakthroughs that go far beyond business.
When I first joined BNI Coral Gables back in 2012, I thought I was just joining a group to help grow my client list. What I found instead was a professional community that changed the way I operate and how I live.
Today, I’m proud to say I run a thriving business, AZL Marketing, and I owe much of that success to the lessons and relationships I’ve built through BNI. The structure and accountability helped sharpen my skills as a communicator and leader. But more than anything, I’ve built a network of professionals who genuinely know me, like me, and trust me.
That’s a big deal.
When you’re a business owner, things can get isolating. You wear all the hats, make all the calls, and feel like you’re the only one carrying the weight. But being part of a group like BNI reminds me I’m not alone. Every meeting is a chance to grow. Every handshake is an opportunity to learn something new. Every one-to-one has the potential to shift your mindset or your business in a better direction.
Professionally, BNI has helped me grow my brand and expand AZL Marketing into a company that delivers real results for clients. Personally, it has pushed me to be more intentional — a better listener, a more thoughtful leader, and someone who takes action even when it feels uncomfortable.
I believe in progress over perfection. I’m not here to be the best. I’m here to keep getting better as a marketer, a business owner, a father, a friend, and a person.
If you’re looking for a space where people care about your goals, where referrals are earned through trust, and where you’re supported in your growth, come check out what BNI is all about. Meetings are every week & all over the world. Feel free to check out my chapter as well: BNI Coral Gables
Let’s grow together. One meeting. One conversation. One relationship at a time.
Want to connect or learn more, let’s have a 1 to 1?
📍 Visit my BNI chapter: BNI Coral Gables
📧 Email: adam@azlmarketing.com
📱 Let’s Connect on Instagram: @azlmarketinggroup
🔗 Let’s Connect on LinkedIn: Adam Lakowitz
